About Us
About Sage & Illumination
We are a boutique retail brand with three locations in Midlothian, VA, Glen Allen, VA, and Cary, NC. Each store is intentionally designed to elevate your shopping experience and invite you to fully immerse yourself in the world of Sage & Illumination.
We are your destination for unique and inspiring products created to empower, uplift, and enhance everyday life. Our curated collections feature thoughtfully designed women’s clothing, hand-poured candles, signature home fragrances, and a wide range of high-quality accessories—all crafted to inspire and encourage our customers.
Our apparel line offers versatile pieces for every occasion, while our accessories include stylish and functional purses—from unique statement bags to everyday crossbody designs—along with jewelry and distinctive finds that add elegance and personality to any outfit.
In addition to our boutiques, Sage & Illumination also offers online shopping, giving you the convenience to explore and purchase our curated collections from anywhere. Whether you shop in-store or online, we are committed to providing you with an uplifting and inspiring experience.
Our Story
The Story of Sage & Illumination
Sage & Illumination began with a single candle—our very first Prayer Candle. At the time, our brand was called KIPM, and I had searched everywhere for a candle that carried a message of prayer and inspiration. Unable to find one, I created it myself. That one candle grew into three, each representing light, hope, and faith.
As the candles gained success, we expanded into T-shirts with uplifting and positive messages. Then, in 2019, while facing and overcoming a personal battle with breast cancer, I was inspired to grow the vision even further. I wanted Sage & Illumination to be more than products—I wanted it to be a place where women could feel empowered, encouraged, and celebrated. From purses and dresses to fragrances and accessories, each piece was chosen to help women feel good about themselves inside and out.
What began at trade shows and vendor events soon grew into our first boutique in Virginia. Along the way, we transitioned our brand name from KIPM to a new name that better reflected our mission. Sage represents wisdom and enlightenment, while Illumination symbolizes clarity, light, and inspiration. Together, Sage & Illumination became a brand dedicated to brightening women’s lives with products that uplift, inspire, and empower.
Today, our boutiques offer more than just shopping—they provide an ultimate experience, where every woman can find something that speaks to her spirit, style, and beauty.
Mission Statement
Sage & Illumination exists to empower women through curated fashion, accessories, and home fragrances that inspire confidence, celebrate beauty, and uplift the spirit. We are dedicated to providing an exceptional shopping experience—online and in-store—that brings light, wisdom, and encouragement to every woman we serve.
Vision Statement
Our vision is to become a leading lifestyle brand that illuminates and inspires women everywhere—creating spaces, products, and experiences that nurture confidence, wisdom, and joy while leaving a lasting impact of empowerment and light.